Foodservice Equipment & Supplies


Foodservice Equipment & Supplies magazines is an industry resource connecting foodservice operators, equipment and supplies manufacturers and dealers, and facility design consultants.

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60 a large selection of half-pound burgers, wraps and sandwiches appeal to those who prefer more typical sports-bar fare. The dessert menu is high- lighted by a bread pudding made with Krispy Kreme Doughnuts, and there's an extensive selection of wine, beer, specialty drinks and soft drinks to round out the menu. The atmosphere at Walk-On's offers a sharp contrast to the typical male-dominated sports bar. As Kindon explains, "We don't hang jerseys from the walls. It's about creating a 'game day' atmosphere but doing it in a classy and invit- ing way." As a result, the male-to-female ratio of customers is split just about evenly. "It's a place where guys bring their buddies, girls bring their girlfriends, people go on dates or even just [come with] family," he says. Finally, the culture of Walk-On's reflects true Louisiana warmth and hospitality. "Louisiana is renowned for its friendly culture. It's not artifi- cial," Kindon says. "It's genuine." That friendly culture starts with the top management, he says, and it works its way throughout the organiza- tion and into the restaurants. The chain's expansion plans are taking the company further away from its Louisiana base into Texas, Alabama, Florida and the East Coast states. And sites are under development in 12 other states. That leads to what Kindon calls his biggest challenge — conveying the Walk-On's culture to the new units. "How do you scale the food, atmosphere and culture into a market- able package to present to franchisees? How do you mirror that?" While Walk-On's can create systems and processes to duplicate the food and the atmosphere, the chain's success is due to "a continual infusion of culture from our corporate team and finding the right partners," he says. In fact, during the franchisee selection process, if the potential franchisee isn't a good fit with the Walk-On's culture, he or she won't be selected to get a franchise. Giving Back There's one further way that Walk-On's distin- guishes itself from other sports bars: through its history of community involvement. "It's huge with us," says Kindon. "We believe in giving back and creating that bond with the communities that allow us to be part of their world." As part of that, the chain has signed up as title sponsor of Independence Bowl. Walk-On's plans to expand from its traditional Louisiana base into Texas, Alabama, Florida and the East Coast. SUCCESS STORIES

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